1999 Rehoboth Gets Ready for Summer in March

REHOBOTH BEACH IN MARCH 1999

HUSTLE TO GET READY FOR SUMMER

Tom King is working down his “ to do list “, order supplies, finish the painting, landscaping,

hire 26 workers, for the two stores of Kings Ice Cream in Lewes and Milton, which will open

before Easter this year.

Cynthia Small, director of Sussex County Tourism , said 5.1 million tourist come southern

Delaware each year, spending more than $573 million. 30% of these spent an overnight at

Delaware beaches with shopping hit the second pastime. The season sort of begins in April,

like Easter time. Summer only shops are opening . On good warm days the boardwalk is

near full, people smelling Threasher french fries, buying Dolly's saltwater taffy, calling for

near 8000 seasonal workers. Chesapeake Kite & Flag shop needs 12 sales people every day

in season. Beth Beckelmen of South Moon Under is filling racks of summer clothing. She

also needs a dozen sales people n season. Now hiring signs appear in almost ever store window

.

John Atwood, Books By The Bay, recently moved to a larger location with more foot traffic. He

too, figures Easter is the time the season starts. Families with young children make up a good

amount of business. 40 year old Atlantic Sands motel hires 75 season workers as does the

Beacon Motel in Lewes managed by Jenkie Lingo . Alan Fasnacht, the Rehoboth Funland

owner says he will open Mothers Day and will need 80 season workers.

Abstract: Wilmington News Journal Sunday, March 2, 1999

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